At a crossroads following an austerity budget in Quebec in 2014, this association of 27 worker co-operatives invited me to review its member services, engagement model, and fundraising strategy. Through consultations with members and non-members, systems & power mapping, and challenging participatory ideation with board and staff members, I produced a more coherent & impactful value proposition, business model, and development strategy for the RESEAU, as well as a change management plan to facilitate implementation.